Lexington, Ky. (Fox 56) – Ford Motor Company has announced major changes to its strategy regarding electric vehicles.
The company said it will overhaul its lineup of fully electric SUVs and replace them with hybrids. This comes as hybrids are gaining popularity across the country. In general, they offer a shorter battery range, but a longer overall range when combined with a gas engine.
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“The plan includes adjusting the company’s North American vehicle roadmap to offer a range of electrification options designed to accelerate customer adoption — including lower prices and longer ranges,” one says. Ford press release.
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Ford said the move could cost up to $1.5 billion.
“We are committed to innovating in America, creating jobs and delivering incredible new electric and hybrid vehicles that make a real difference in CO2 reduction,” said Ford President and CEO Jim Farley. “As the No. 2 American electric vehicle brand, we’ve learned a lot about what customers want and value, and what it takes to match the world’s best with cost-effective design, and we’ve created a plan that gives our customers maximum choice and plays to our strengths.
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Farley added, “Kentucky is important to Ford’s future and to our largest employee base in the U.S. outside of Michigan. Our two plants in Louisville produce some of our best and most successful vehicles.
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